The effects of consumer animosity, consumer ethnocentrism and patriotism on the U.S. made products : a study of Muslim consumers in Malaysia / Khairul Anuar bin Mohammad Shah.

Author

Khairul Anuar Mohammad Shah

Date of Award

1-1-2010

Thesis Type

phd

Document Type

Thesis

Divisions

deptba6

Department

Fakulti Perniagaan dan Perakaunan,

Institution

Universiti Malaya

Note

Thesis (Ph.D) -- Jabatan Pemasaran dan Sistem Maklumat, Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2010.

Recommended Citation

Mohammad Shah, Khairul Anuar, "The effects of consumer animosity, consumer ethnocentrism and patriotism on the U.S. made products : a study of Muslim consumers in Malaysia / Khairul Anuar bin Mohammad Shah." (2010). Student Works (2010-2019). 94.
https://knova.um.edu.my/student_works_2010s/94