Document Type

Conference Item

Publication Date

1-1-2008

Abstract

This study examines the effects of destination image on the future intention of tourists to visit (or not to visit) Beijing. Ten dimensions are used to measure the destination image:landscape and surroundings, cultural attraction, nightlife and recreation, shopping, sports, accommodation, gastronomy, price and cost, transportation, social interaction and friendliness. The study is also to explore the important factor(s) that contribute to the explanation of relationship.

Keywords

Destination image, Tourist future intention, Beijing

Divisions

Faculty_of_Business_and_Accountancy

Event Title

International World Joint Cultural Tourism Conference

Event Location

Seoul, Korea

Event Dates

14-16 Nov 2008

Event Type

conference

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